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With low budgets and high expectations, our work was cut out to give a stoner brand a high-end makeover through it's website. Furthermore, selling the client on a professional product photographer was proving futile. So we dug into our bag of tricks, and found a student eager to build their photography portfolio. Combining this with some prescriptive art direction and our aesthetically simple and intuitive design, we saved the client a small fortune while significantly upgrading their image.